When to activate it
Seasonal promotions
Offers on treatments, services, or packages can reach customers who are already interested and easier to reactivate.
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Newsletter module
Email campaigns connected to customers, consent, and appointment history
The newsletter helps bring existing customers back, communicate news and offers, and build a commercial rhythm without exporting lists outside the system.
Quick answer
How it fits the flow
Content starts from real context: customers, preferences, consent, and history. A campaign becomes measurable action on customer return, not just a send.
Availability: From Basic
1
Immediate or scheduled sends
2
Consent-based segments
3
Consistent templates
4
Campaign history
Plan for
- Marketing consent collected correctly
- Clear content for offers, news, or packages
- A sustainable sending frequency for the business
Decision guide
Understand whether this is the right module before activating it
Each module should be read as an operational investment: it should reduce friction, improve a decision, or strengthen the customer journey.
Before starting
Prepare the conditions that make it useful
The module works better when rules, content, and responsibilities are already reasonably clear.
- Marketing consent collected correctly
- Clear content for offers, news, or packages
- A sustainable sending frequency for the business
What to watch
Measure the value it adds to the flow
After activation, watch practical signals: less manual work, more clarity for customers, and better confirmations.
- Immediate or scheduled sends
- Consent-based segments
- Consistent templates
Campaign example
Audience, content, and scheduling stay inside one flow
The campaign starts from consenting customers and real history, then gets sent or scheduled without exporting lists.
Campaign ready
Business dashboard
Customer return campaign
Ready
Segment
312
Customers with marketing consent
Open rate
41%
Recent campaign reference
Send
Fri 10:00
Suggested schedule
1
Choose objective
Return, news, promotion, or event.
2
Consistent content
Subject, copy, and CTA stay aligned with the brand.
3
Campaign history
Each send remains available to the business.
Operational flow
From customer list to a more readable campaign
The module helps turn history into targeted communication while keeping consent under control.
1
Choose audience and objective
Work with consenting customers and different messages: return, news, promotion, event, or package.
2
Prepare the content
Subject, copy, call to action, and tone stay aligned with the brand and commercial period.
3
Send or schedule
The campaign enters history, so the business keeps memory of communications sent.
Practical cases
Where newsletters work best
It is useful when you have something to say to precise groups, not when you just want to fill an inbox.
Seasonal promotions
Offers on treatments, services, or packages can reach customers who are already interested and easier to reactivate.
News and new services
When you add a service, operator, or location, you can communicate it with a structured message.
Return after a quiet period
Customers who have not booked for a while can receive a targeted invitation tied to a real benefit or update.
Connected sectors
Where this module becomes most useful
Each module makes more sense inside a real workflow: open the closest sectors to understand priorities, activation timing, and recommended combinations.
Nails and beauty
Treatments, style, and price list explained before slot selection
PrenotaCloud for nails and beauty: treatments, clear price list, gallery, promotions, additional fields, and appointment reminders.
Open sector page
Massage and spa
A relaxing journey even before the appointment
PrenotaCloud for massage, spa, and wellness: relaxation services, packages, promotions, payments, reminders, and customer history.
Open sector page
Studios and consulting
Consultations, calls, and follow-ups with calendar and context ready
PrenotaCloud for consulting and professional studios: online appointments, meeting links, calendar, payments, reminders, and follow-up.
Open sector page
Next step
Want to turn customer history into return visits?
Activate newsletters when you have consent, content, and a clear offer: the module works best with targeted messages, not generic ones.